by Jasper Williams | Mar 18, 2019 | Retail Design
POS – Point of Sale Point of Sale and Signage is of utmost importance in the Retail world. Point of Sale (POS) from a design perspective is a method that Retailers use to entice people into their stores; POS can also direct consumers towards a particular...
by Jasper Williams | Feb 25, 2019 | Branding, Brochure Design, Retail Design
Visual Merchandising Guidelines Visual Merchandising Guidelines are an important part of replicating multiple store layouts. The purpose is to create a familiar shopping experience for consumers in every branch in every town or city. This process is also part of the...
by Jasper Williams | Mar 19, 2018 | Recommended Posts
My experience shows that my work within the creative environment covers a wide area. Firstly as a brand identity and packaging designer through the development of visual identity guidelines. In addition to creative direction and design management. Furthermore I have...
by Jasper Williams | Feb 26, 2018 | Recommended Posts
The Shoppers Experience “When I buy cosmetics, as part of my shoppers experience, I like the product to be familiar so perhaps I’ve seen it advertised online, in a magazine or displayed particularly well in my favourite department store. Perhaps it comes to my...
by Jasper Williams | Jan 6, 2018 | Recommended Posts, Retail Design
We have recently completed a major Point of Sale project for Maidenhead Aquatics. It involved the re-design of 960 Tropical Fish labels along with the addition of 200 Marine labels.The project started in August 2013 was completed in December the same year. To make it...
